Search Engine Marketing – Vitruvian Advertising

VOOM Podcast 01: Google AdWords Ad Extensions

AdWords, PPC, Search Engine Marketing, Strategy, Tools

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Welcome to the first episode of the Vitruvian On Online Marketing (VOOM) podcast. In this podcast, we share short tips and strategies for improving your online marketing results. In today’s 13-minute episode, Vitruvian CEO Kristie McDonald tells us about AdWords ad extensions: what they are why...Read More 

Stimulate Your Search Marketing Creativity With the Ra...

AdWords, PPC, Search Engine Marketing, Strategy

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Search marketing is often a logical, market-driven endeavor. We can identify our prospects’ wants and needs, survey our competition, tweak and test ads and copy, and iteratively and ploddingly improve our creativity and our results. But sometimes we get stuck. Our tweaks all start looking the same....Read More 

Riding the Motivation Wave in Search Engine Marketing

AdWords, Marketing & Sales, Search Engine Marketing, Strategy

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by Howard Jacobson. Every couple of months I get the urge to meditate. Like, to free myself once and for all from the illusion of separation and fully realize my oneness with all creation. Or maybe just to feel virtuous and spiritual. Or to help me avoid distractions so I can focus on important tasks,...Read More 